Marrakshi Life embraces comfort and craftsmanship, taking key elements from the traditional Moroccan wardrobe. Launched in 2013, the label was founded by New York fashion photographer, Randall Bachner. The label’s in-house team of artisans practice traditional Moroccan weaving techniques, taking this sartorial heritage forward. The vertically-integrated brand adheres to a zero waste policy and is committed to supporting responsible manufacturing via sustainable, low impact production methods. Bachner describes his atelier in Marrakech as a community rather than a factory. Marrakshi Life creates clothing that is authentic yet with a fashion-forward approach.