Undercover, founded by Jun Takahashi in 1993, is a cult Japanese label merging streetwear, art, music, and punk. Rising from Tokyo’s underground to Paris Fashion Week, its designs mix bold graphics, contrasting fabrics, and avant-garde edge with a rebellious spirit. Japanese designer Rei Kawakubo, who created the brand Comme des Garcons, became Jun's mentor and persuaded him to come to Paris.