When it comes to everyday fashion, denim jeans remain the ultimate wardrobe staple. But how do you elevate this classic piece to feel fresh, stylish, and modern? At Camargue, we believe your jeans should do more than just fit well—they should make a statement.
Why Elevated Denim Matters
The perfect pair of jeans combines comfort, style, and versatility. But elevated denim goes beyond basic. With modern cuts, premium fabrics, and thoughtful tailoring, your jeans become a signature piece in your personal style story. At Camargue, our curated collection of designer jeans ensures your denim feels current, elevated, and anything but ordinary.
The History of Denim: From Utility to Icon
Denim has come a long way from its humble beginnings. Originating in 19th-century France, “serge de Nîmes” (which became “denim”) gained popularity in the United States thanks to its durability. Levi Strauss & Jacob Davis revolutionized denim with copper rivets, creating the first pair of blue jeans in 1873.
From there, denim became part of American identity—worn by cowboys, laborers, and later adopted by cultural icons. In the mid-20th century, Hollywood legends like James Dean and Marlon Brando turned jeans into a rebellious fashion statement.
By the 1970s and 1980s, jeans were a runway staple, appearing in high-fashion collections by designers like Calvin Klein, Gloria Vanderbilt, and Versace. Fast forward to today, and denim continues to reinvent itself—embracing sustainability, diverse cuts, and high-end fashion aesthetics.
5 Elevated Jeans Every Modern Wardrobe Needs
A strong denim rotation is essential to effortless, elevated style. Here are the top 5 jean styles we believe every wardrobe should include, with styling tips straight from the Camargue team.
1. Wide Leg Jeans – Timeless and Tailored
Wide-leg denim is effortlessly chic. This silhouette flatters by elongating the legs and adding drama to even the most minimal outfit. Pair with a tailored blazer or an ARMA leather jacket for an elevated off-duty look. Choose dark washes for a refined feel or lighter tones for weekend ease.
Camargue favourite: Simone Rocha Wide Leg Jeans and the MM6 Maison Margiela Tie Waist Jeans.
2. Straight Leg Jeans – The Everyday Hero
Straight leg jeans are the most versatile cut in modern wardrobes. Not too skinny, not too wide—they offer a sleek, timeless fit that works for casual and dressed-up occasions alike. Style with a tucked-in blouse and minimal heels for a clean, Parisian-inspired aesthetic.
Camargue favourite: Mother Denim The Lasso Sneak Jeans
3. Barrel Leg Jeans – The Cool-Girl Cut
Barrel leg jeans are your shortcut to street-style cool. With a sculptural shape that balloons through the leg and tapers at the ankle, this fashion-forward denim is a favourite for those who like to experiment. Pair with structured tops or cropped knits to balance the silhouette.
Camargue favourite: Darkpark Khris Barrel Jeans and the Awake Mode Studded Jeans.
4. Cuffed Jeans – Understated Detail, Maximum Impact
Don’t overlook cuffed jeans. Whether pre-cuffed or rolled at the hem, this style adds instant polish. Cuffs work well with loafers, boots, or low-profile sneakers, offering a subtle nod to vintage styling. Try them with an oversized shirt and layered gold jewelry for a laid-back luxe look.
Camargue favourite: B Sides Relaxed Cuffed Lasso Jeans
5. Denim in Statement Colours or Finishes – Beyond Blue
Think beyond the classic blue wash. Ecru, black, grey, or acid-washed finishes can give your look a fresh twist. Colourful or treated denim instantly elevates a simple outfit and reflects your personality.
Camargue favourite: Acne Studios 1981F Baggy Jeans
Denim That Defines You
Whether you're updating your wardrobe or investing in your first pair of premium jeans, Camargue’s curated denim edit offers silhouettes that suit all moods and moments. Elevated denim means feeling confident, current, and comfortable—without compromising on quality or creativity.
Explore our latest collection of elevated jeans online or visit our Brisbane boutique to experience designer denim that’s far from basic.